Technology/Services

Kwik Chek Skips Into Loyalty Revamp

FIS Global connects chain's rewards program with frictionless capabilities
Photograph courtesy of GoSkip Inc.

BONHAM, Texas — Kwik Chek is integrating Skip mobile checkout into its updated rewards program in all 46 of its stores.

Kwik Chek’s loyalty rollout marks the first retailer to use Skip Checkout’s integration into FIS Global’s loyalty platform. With this integration complete, shoppers will have the ability to accrue points, receive discounts and promotions, and pay using accrued points through the Skip app as they would at a traditional register.

“At Kwik Chek, we want to make our customer journey as simple as possible,” said Kevin Smartt, CEO of Kwik Chek. “With the help of Skip, we’ve recently transitioned to a completely mobile loyalty program, offering our guests a convenient way to pay and earn points right from their mobile phone.”

Kwik Chek’s goal with its Kwikcard Rewards program is to expand its loyalty offering through earning more while shopping inside and saving greater amounts while pumping gas outside.

“We are extremely excited to bring this certified integration with FIS to the marketplace,” said Chase Thomason, founder and CEO of Skip. “Skip is committed to helping Kwik Chek give their shoppers a premium shopping experience through mobile checkout, and this integration is one more way we are helping them to do so.”

Skip is continuing to add integrations with more loyalty programs and back-office platforms to bring the combined capabilities to more convenience-store retailers, he said.

Based in Salt Lake City, Skip specializes in cloud point-of-sale with a suite of mobile checkout apps for shoppers and retailers. Stores with Skip allow customers the ability to scan and pay for items on their mobile devices, skipping the checkout line.

Bonham, Texas-based Kwik Chek operates 46 c-stores and grocery stores in Texas and Oklahoma. It is No. 140 on CSP's 2019 Top 202 ranking of the largest c-store chains in the United States.

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