Legacy Markets, a new retailer that aims to acquire convenience stores throughout the United States and maintain the brands, employee base and culture, has selected PriceAdvantage as its fuel pricing software platform.
The PriceAdvantage platform provides Hendersonville, North Carolina-based Legacy Markets with support and integrations to the various point-of-sale (POS) and back-office systems anticipated in its upcoming acquisition plan.
With the support of PriceAdvantage, the Legacy Markets team can gain market insight, manage by exception, refine its fuel pricing processes and receive price change confirmation for a full closed loop. Additionally, the hardware-free implementation of PriceAdvantage allows the Legacy Markets team to be up and running at new sites quickly.
“With PriceAdvantage, I have all the information needed for fuel pricing at my fingertips,” said Jack Helmick, Legacy Markets CEO. “Our acquisition plan is ambitious—by the end of this year we will be a much bigger company. I know with PriceAdvantage handling our fuel pricing, we can focus on enhancing and investing in our current and future acquisitions.”
In September, Legacy Markets acquired 10 Triangle Stop convenience stores and JH Reaben Oil.
The convenience stores are located in western North Carolina primarily in the Hendersonville and Brevard, North Carolina, markets. JH Reaben Oil and Triangle Stop are based in Hendersonville. The locations offer Marathon-branded fuels. In store, they feature Hunt Brothers Pizza. The Triangle Stop loyalty app offers deals on fuel and food.
The new company was formed to acquire Triangle Stop, but it has plans to create a retail portfolio by acquiring more convenience stores throughout the United States this year and beyond, the company told CSP.
“I want to personally thank Hall and Beau Waddell of Triangle Stop and JH Reaben Oil Co. for helping us start the growth journey of Legacy Markets,” said Helmick. “We look forward to working with the Triangle Team. The owners have built a truly successful business and entrusted us with a legacy of excellent customer service, friendly staff and great local offers for our customers.”
PriceAdvantage, a division of Skyline Products, Colorado Springs, Colorado, has provided support and robust system integrations to the fuel pricing industry for nearly two decades. The patented solution allows fuel marketers to execute their unique fuel pricing strategy faster and more accurately by reducing manual processes and human errors.
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