CHICAGO — Convenience-store loyalty programs have been around for years. But during the coronavirus pandemic, operators have accelerated their efforts—and the personalization of these programs—to extreme heights.
On this episode of “At Your Convenience,” CSP editors Jackson Lewis and Brett Dworski break down how c-store operators have boosted their c-store loyalty programs with personalization. Listen as Lewis and Dworski discuss the importance of personalized loyalty programs amid the COVID-19 pandemic, the role data will play in the future of loyalty, the challenges of a successful loyalty program, and much more.
This episode is in conjunction with CSP’s September cover story, “Loyalty—This Time, It’s Personal.”
“At Your Convenience” brings industry experts and analysts together with CSP editors to discuss the latest in c-store news and trends. From mergers and acquisitions to foodservice and technology, the podcast delivers the story straight to listeners in short-format episodes, perfect for the morning commute or a quick break at the office.