Technology/Services

Rebel Convenience Stores Partners With Waitr on Delivery, Pickup

Technology, services provider rebranding to ‘ASAP,’ expanding convenience options
Photograph courtesy of Anabi Oil

LAS VEGAS — Rebel Convenience Stores, with locations spanning from California to the East Coast and Florida, has forged a national agreement with Waitr Holdings Inc. for delivery and pickup services.

The new national partnership with Rebel bolsters delivery and payments technology provider Waitr’s strategy to expand into new delivery verticals as it shifts into its new business model to “deliver anything” to consumers from any type of business. Growing the convenience-store vertical is an important move for Waitr as it rebrands and changes its name to ASAP. In the last few weeks, the on-demand service has begun offering same-day delivery of a wide variety of items such as alcohol, apparel, luxury, sporting goods, auto parts and electrical products.

“We’re looking forward to our new relationship with Rebel Convenience Stores as they, like us, are enjoying consistent growth,” said Carl Grimstad, CEO and chairman of Waitr Holdings, Lafayette, La. “It allows our loyal customers to have even more choices when they’re seeking items such as paper towels, toiletries and other household needs quickly and easily.”

“Customers expect items to be readily in-stock and delivered quickly,” said Rebel’s Senior Manager of Delivery and Loyalty Nick Gauger. “We are continuously developing partnerships like this one with Waitr, which brings best-in-class service, as we increase our reach to new customers.”

Founded in 2013, Waitr is an on-demand online ordering technology platform using the “deliver anything ASAP” model making it easier for consumers to order food, alcohol, convenience, grocery, flowers, auto parts and more and get them delivered as soon as possible. Waitr’s proprietary in-stadium delivery technology provides an enhanced fan experience at sports and entertainment venues, allowing fans to place orders from their favorite in-stadium concessions directly from their seats through its ASAP platform. Additionally, Waitr facilitates access to third parties that provide payment processing solutions for restaurants and other merchants. As of March 31, Waitr operates in approximately 1,000 cities throughout the United States.

  • Anabi Oil is No. 17 on CSP’s 2022 Top 202 ranking of U.S. convenience-store chains by number of company-owned retail outlets.

Founded in 2012 in Las Vegas, Rebel has grown to more than 430 locations since the beginning and has presence in more than 17 states. It is a major c-store brand of Upland, Calif.-based Anabi Oil.

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