PHILIPSBURG, Pa. — Snappy’s has launched a new, updated rewards program through Paytronix Systems across its 10 locations.
The program, Snappy’s Rewards, gives members 5 cents off per gallon of gas every day, bonus rewards points through email subscription, members-only exclusives and additional rewards through the Snappy’s Rewards app, available on the Apple App Store and through Google Play. The new rewards program is an improvement over Snappy’s previous program, the company said.
“Gas rewards have always been available, but this program takes it up a notch,” said Ryan Scaife, director of marketing for Snappy’s. “Now we’re able to send customers exclusive rewards and offers for things like birthdays, events, products and much more. Paytronix, the backbone to our loyalty program, has proven to be a solid, reliable partner that continually evolves to meet the needs of their customers.”
The launch includes Snappy’s first mobile app, which allows customers to easily track rewards, redeem points and manage their account.
“We needed to join the everyday mobile digital space,” Scaife said. “Today, the app lets our customers manage their rewards account, but we’re already looking forward to adding additional features like mobile ordering and pay-at-the-pump features.”
To encourage sign-ups, Snappy’s is offering 25 cents off per gallon on the first fuel-up after a customer registers the card online. Customers can get 5 cents off on every fuel-up, every day, with the rewards card. At launch, members receive existing gas rewards and new reward points features and access.
“Understanding the needs of our customers is our top priority,” Scaife said. “We’ll acquire that through market research and continued development of our program through campaigns, offers, rewards and added features. Gone are the days of having to have your card in hand to redeem points, or your gas discounts not working at the pump. Our customers wanted a reliable program they can count on, and we believe this program will do that for many years to come.”
Philipsburg, Pa.-based Snappy’s has 10 stores, four of which include The Snappy’s Grille, a made-to-order foodservice offer established in 2016 at Snappy’s in Clearfield, Pa., and added at the DuBois, Milesburg and Houtzdale, Pa., locations.
Newton, Mass.-based Paytronix provides customer engagement products and loyalty programs for restaurants, retail chains and convenience stores.
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