Stinker Stores, Boise, Idaho, has launched mobile and online ordering in collaboration with Convenience and Energy Advisors (CEA) and digital commerce company Altaine’s technology platform.
“We reviewed a lot of digital commerce options on behalf of Stinker, and while relatively new in the U.S. market, Altaine demonstrated what it promised with a can-do attitude throughout this project,” said Peter Rasmussen, CEO and founder of CEA. “The project has involved integrations with PDI's new Open Commerce API, the Rovertown app platform, Punchh loyalty and Heartland payment processing. Very soon EBT/Snap payments will also be available. All of this was pulled together in a very short timeframe.”
Stinker Stores aims to enhance the customer journey, said Billy Colemire, the chain’s vice president of marketing and brand.
“As mobile and online ordering become increasingly significant contributors to retail sales volumes, Stinker's proactive steps ensure that the brand remains a leader in the convenience store industry,” he said.
Warren Tobin, CEO of Altaine, added, “We love working with organizations like Stinker, where we can complement their desire to offer greater levels of convenience to their customers. Stinker has a rich history and a very loyal customer base; we add value by providing Stinker’s customers with access to their products through mobile order pickup and delivery.”
Altaine has been deploying, learning and advancing digital commerce for more than 20 years in the global convenience and foodservice industries, Tobin said.
“Stinker’s mobile pickup and delivery platform is a testament to the power of partnership between Stinker, Convenience and Energy Advisors and Altaine to deliver innovation which will drive retail success by placing Stinker’s award-winning stores into the homes and pockets of customers 24/7,” said Tobin. “As mobile and online ordering become increasingly significant contributors to retail sales volumes, Stinker ensures that the brand remains a leader in the convenience store industry.”
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.