Tobacco

Carr to Lead ITG Brands

Announcement caps established succession plan

GREENSBORO, N.C.-- In the culmination of a planned succession strategy, Dan Carr has been named president and CEO of ITG Brands, succeeding David Taylor, who is retiring Jan. 31, 2018.

In a statement, Taylor said ITG recruited Carr for the position based on his extensive leadership experience in the tobacco industry. He has spent the past year learning the complexities of the company's business operations and leading ITG Brands’ manufacturing, sales and marketing teams through what the company called “a successful year by delivering strong productivity results and efficiencies.” The company reported gains in both volume and share with its premium-cigarette brands, while its mass-market cigar portfolio became the fastest growing in the industry, the company said.

Taylor, who led the complex integration process (the merger of Lorillard and Reynolds American) as ITG Brands’ founding chief executive, guided the company through the launch of its initial merchandising and marketing plans, rebranding campaigns and reorganization.

“David’s leadership was vital in the company, becoming a viable competitor in the U.S. tobacco industry in only 2 1/2 years,” Carr said. “He has laid the foundation for our success and sustainability for the future, and it is truly an honor to follow him in our next phase of growth.”

ITG Brands LLC is the third-largest tobacco company in the United States and offers a broad portfolio of cigarette, cigar and electronic-cigarette brands, including Winston, Kool, Salem, Maverick and USA Gold cigarettes; Dutch Masters, Backwoods and Phillies cigars; and blu e-cigarettes. ITG Brands maintains its corporate headquarters in Greensboro, N.C.

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