General Tobacco Hikes Bronco, GT One Prices

Also launches 32 Degrees menthol cigarettes

MIAMI -- In response to an increase of the Master Settlement Agreement (MSA) fees and current shipping fuel surcharges, General Tobacco has announced a wholesale price increase of $1 per carton for its most popular cigarette brands, Bronco and GT One, effective Nov. 22, 2006.

General Tobacco, however, is allowing an unlimited purchase of all its brands at current prices prior to the day of the price increase, the company said.

General Tobacco, with approximately $300 million in annual sales, is one of the newest members to join [image-nocss] the MSA pact. The company began its operation in 2000 distributing its own cigarette brand, GT One. The Miami-based company distributes three additional brands of cigarettes: Bronco, Silver and a new line of little cigars, Vaquero.

And last month, it launched a new brand of cigarettes called 32 Degrees. The latest addition to the GT catalog will offer menthol cigarette smokers four varieties to choose from including Full, Mild, Light and Max flavor.

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