In 2025, Nouria Energy Corp. completed its purchase of Savannah, Georgia-based Enmarket convenience stores from Colonial Group Inc. The transaction included 133 Enmarket locations and 25 car washes, nearly doubling Nouria's footprint and expanding the chain's presence into the Southeast. The Eatery is Enmarket's own restaurant, which serves made-to-order food like chicken, fish, desserts and more.
Earlier this year, CSP named Joe Hamza, chief operating officer of Nouria Energy, as its 2026 Retail Leader of the Year, calling him a "self-driven, community-minded mentor." Hamza has served as COO of the Worcester, Massachusetts-based company for the past decade. He was involved in the c-store chain's 2018 rebrand from the Lil' Mart name, which the company had used for most of its stores for 30 years. The new Nouria concept added a brighter, more modern store design, an expanded focus on fresh and healthy foods and the introduction of Cafe Nouria, featuring specialty coffee, fresh bakery items, grab-and-go meals and dine-in seating.
In addition to the Retail Leader accolade, Nouria was the 2025 and 2024 CSP Intouch Insight Mystery Shop winner, achieving top scores in a competition that evaluates convenience-retail chains on cleanliness, employees and other operational qualities.
Nouria is a family-owned and -operated business that has grown to include convenience stores, car washes and wholesale fuel supply, with a significant number of branded dealers throughout the Northeast. Nouria founder and CEO Tony El-Nemr set an aggressive goal for Nouria to grow fourfold over 10 years. In 2023, the company acquired H.A. Mapes Inc., Springvale, Maine. The acquisition included 13 "owned series locations" and nine stores previously branded Harry's, as well as other dealer locations. Other acquisitions include Mulligan's, a "one-stop shop" c-store in Manchester, Maine, in 2022 and 17 VERC c-stores (two included car wash operations) and four Mega X locations in 2020.
For benchmarking purposes, store counts are as of Jan. 1, 2026.
| Headquarters: | Worcester, Massachusetts |
|---|---|
| No. of Stores: | 321 |
| Rank: | 29 |
| Rank Last Year: | 29 |
| Website: | http://www.nouriaenergy.com |