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Beverages

Florida 7-Elevens Now Selling Odyssey Mushroom Elixir

 By Chuck Ulie on Aug. 18, 2023

Functional sparkling beverage also available in all Wegmans Food Markets

Beverages

Category Refresh—7 C-Store Hydration Drinks

By Steve Dwyer on Aug. 14, 2023

Including several new zero-sugar and energy beverages

Company News

GPM’s Investment in ‘Core Categories’ Paying Off

By Steve Holtz on Aug. 14, 2023

Retailer calls out significant growth in 6 center-store and cold-vault product segments

Beverages

4 Beverage Strategies Quenching the Thirst for Growth

By Rachel Gignac on Aug. 09, 2023

How to compete with external segments, earn Gen Z’s beverage loyalty, more

Beverages

Coca-Cola Creates Red Tree Beverages

By Chuck Ulie on Aug. 02, 2023

New subsidiary allows for relationships with 3rd-party alcohol companies using Coke’s brands

Beverages

C4, World Wrestling Entertainment Partner on 2 Energy Drinks

By Chuck Ulie on Jul. 27, 2023

New co-branded beverages tied to SummerSlam event in August

Beverages

Zevia Eyes Convenience Stores

By Chuck Ulie on Jul. 24, 2023

Maker of natural, zero-sugar beverages looking into possible distribution partnerships, Axios reports

Beverages

Optimism Up Slightly for C-Store Packaged Beverage Sales in 2023: Report

By Chuck Ulie on Jul. 21, 2023

Retailers now expect 6% growth, versus 5% earlier, 2nd-quarter Goldman Sachs survey shows

Beverages

Prime Energy a ‘Serious Health Concern’ For Kids, Senator Says

By Chuck Ulie on Jul. 13, 2023

Schumer asks FDA to look into caffeine level in beverage, though other brands contain more

Beverages

Circle K, Red Bull Team on Exclusive Racing Cans

By Chuck Ulie on Jul. 06, 2023

Celebrate team’s 1st-, 3rd-place wins at Austrian Grand Prix

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