Fuels 50 2019: Top 10 Most Efficient Store Brands

Who is driving efficiency with multiple fuel brands?

MIDLAND, Texas -- Examining the most efficient brands by store brand is helpful in highlighting the prowess of retailers who offer multiple fuel brands. For the 2019 ranking, Kent Kwik, OnCue Express, Speedy Stop and EZ Go Foods made the top 10.

The Kent Cos., Midland, Texas, owns the Kent Kwik store brand, which ranked fifth in market efficiency. Bill Kent, president and CEO, credits “good legacy sites” and the ability to offer Texaco and Chevron-branded fuel in markets that are dominated by unbranded stores.

BrandStation countMarket efficiencyPrice differential (CPG)
Kent Kwik464.25(0.9)
OnCue Express564.22(7.7)
Speedy Stop213.80(6.9)
EZ Go Foods213.57(5.9)

Source: OPIS

Click here for the complete 2019 Fuels 50 report.

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