Today’s convenience stores are striving for more personalized loyalty offerings to demonstrate understanding of their customers, and to boost engagement. The growing digitization of the industry has marked a significant transition within loyalty programs, as many brands take the leap toward mobile apps and more AI-driven loyalty offerings. But the most recent development within the industry, brought about by inflation, divides loyalty program designs between national “deep discounts” versus localized offers. Regional c-stores, who have cultivated a local following, have mastered how to get to know customers, and how to maximize value within their loyalty programs. From staff retention to customer acquisition to supply chain management and more, leading national brands can turn to regional c-stores for inspiration and strategy.
Join this webinar to learn more about:
- How to localize loyalty programs and get to know your customers
- How to retain your staff and manage challenges with your supply chain
- How to accommodate inflation within your loyalty program
Disclaimer: Paytronix is not affiliated with 7-Eleven or other brands mentioned in this webinar, nor is this webinar sponsored or endorsed by any of these brands. This webinar is strictly based on publicly available information and Paytronix's independent analysis of the industry.