The State of Snacking 2023
How Consumers Portion
The smaller snack sizes are what work best for Huck’s traditional c-store consumer base, says Adams: “It’s the immediate consumption bags.”
The State of Snacking 2023
The State of Snacking 2023
What snackers want ... and how to sell what they don't know they need
“We’re looking into 2023 and new and creative ways to drive sales,” says Charlie Iszard, center store manager for CrossAmerica Partners LP, Allentown, Pennsylvania. “We’re working on optimizing a lot more of our endcaps to be more and more impulse with the bestsellers. We’re trying to continually figure out how to optimize our promotions. The question is: How deep of a discount do you have to do to make the offer work? We’re experimenting as we speak.”