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Fuels 50

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Source: Oil Price Information Service (OPIS)

Rank Brand Station Count Market Efficiency Market Share Outlet Sharesort descending Price Differential
49 Simonson 15 1.24 0.02% 0.01% -1.87 CPG
47 Luke 16 1.27 0.02% 0.01% -0.31 CPG
36 Jiffy Trip 23 1.48 0.03% 0.02% -1.61 CPG
37 Rhodes 23 1.48 0.03% 0.02% 2.71 CPG
22 Nice N Easy Grocery Shoppes 22 1.78 0.04% 0.02% -0.56 CPG
23 Pride Stores 26 1.77 0.04% 0.02% -2.08 CPG
24 Delta Sonic 26 1.70 0.04% 0.02% -7.32 CPG
29 Xtra Mart 25 1.58 0.03% 0.02% -0.30 CPG
1 Buc-ee’s 32 9.13 0.27% 0.03% -10.34 CPG
34 CEFCO 33 1.51 0.05% 0.03% -2.41 CPG
38 Hele 36 1.47 0.05% 0.03% -1.73 CPG
27 High’s Dairy 28 1.64 0.04% 0.03% -2.95 CPG
33 Byrne Dairy 40 1.53 0.06% 0.04% -0.35 CPG
19 Fastrac 48 2.00 0.09% 0.04% 0.04 CPG
20 Parker’s 47 1.97 0.08% 0.04% -4.39 CPG
21 Weigel’s 59 1.82 0.10% 0.05% 0.34 CPG
9 Spinx 57 2.57 0.13% 0.05% 5.66 CPG
42 Kwik Star 60 1.31 0.07% 0.05% 0.13 CPG
45 West Texas Gas 53 1.28 0.06% 0.05% 18.55 CPG
46 Enmark 56 1.28 0.07% 0.05% -3.82 CPG
31 Giant 60 1.57 0.09% 0.05% -0.72 CPG
6 QuickChek 62 3.88 0.22% 0.06% -6.39 CPG
28 Family Express 68 1.59 0.10% 0.06% 0.15 CPG
13 Rutter’s 64 2.29 0.13% 0.06% 0.20 CPG
18 Gate 74 2.13 0.14% 0.07% -1.52 CPG
41 Go Mart 115 1.31 0.14% 0.11% -0.91 CPG
32 AAFES 117 1.56 0.17% 0.11% -5.02 CPG
7 Royal Farms 144 2.91 0.38% 0.13% -2.51 CPG
14 Flying J 137 2.27 0.28% 0.13% -4.82 CPG
30 Flash Foods 144 1.58 0.21% 0.13% -4.38 CPG
17 Thorntons 186 2.18 0.37% 0.17% -3.58 CPG
15 GetGo 197 2.24 0.40% 0.18% 0.63 CPG
44 Meijer 205 1.29 0.24% 0.19% -1.28 CPG
50 MAPCO Express 224 1.24 0.25% 0.20% -3.36 CPG
43 Turkey Hill 239 1.30 0.28% 0.22% -2.60 CPG
35 Murphy Express 249 1.50 0.34% 0.23% -5.65 CPG
25 RaceWay 260 1.69 0.39% 0.23% -4.85 CPG
8 Maverik 294 2.79 0.75% 0.27% -3.93 CPG
26 Irving Oil 333 1.67 0.51% 0.30% -1.02 CPG
10 Love’s 397 2.50 0.91% 0.36% -2.88 CPG
12 Kum & Go 408 2.34 0.87% 0.37% 1.56 CPG
5 RaceTrac 445 3.94 1.59% 0.40% -3.50 CPG
11 Pilot 465 2.37 1.00% 0.42% -4.64 CPG
39 Kwik Trip 483 1.47 0.65% 0.44% 0.72 CPG
48 Holiday 513 1.26 0.59% 0.47% -0.09 CPG
2 Wawa 527 5.22 2.51% 0.48% -3.11 CPG
4 Sheetz 541 4.06 2.01% 0.49% -0.31 CPG
3 QuikTrip 756 4.66 3.22% 0.69% -2.31 CPG
16 Speedway 2677 2.24 5.47% 2.44% -3.22 CPG
40 Circle K 4498 1.45 5.97% 4.10% -2.90 CPG

METHODOLOGY

The Fuels 50 ranks fuel brands with 15 or more stores by market efficiency, which is defined as market share divided by outlet share. OPIS based volumes on full-year 2017 national fleet-card transaction data for all gasoline grades, which it considers as an appropriate proxy for a brand’s total fuel volumes. A higher market efficiency indicates stores with higher volumes, with an average market efficiency of 1. Station counts are based on a brand’s weekly average for the year. Price differential, measured in cents per gallon (CPG), is how a brand’s typical store on a typical day in 2017 was priced relative to its direct competition.

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"Oil prices trump all downstream inputs to retail price by their sheer weight, usually well more than 50% of the retail-gasoline-price pie." —Trilby Lundberg