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All 17 Stevia-sweetened flavors will be Non-GMO Project Verified
Launch includes two new sparkling wines
Overall sales growing, but consumers moving to premium and alternative varieties
Extends partnership with "allied brand" to help grow sales
Retailers rate the majors, call out products that are doing well
Introduces limited-time Statue of Liberty packaging
Growth for all subsegments; full category sales up 6.5%
New flavor tested at spring-break events, on store shelves now
See how single-serve, multipacks, bulk, still, sparkling and flavored waters performed in c-stores in 2014.
Fruit Juice and Fruit Drink sales data in convenience stores from year-end 2014.