ARLINGTON, Texas -- Wild Waters has selected convenience store broker TNT Marketing Inc. to represent its products to all of the United States outside of New England.
Wild Waters is a fortified bottled water formulated and packaged especially for children, offering naturally sweetened and flavored beverages with nutrients.
According to Hingham, Mass.-based Wild Waters' research, 62% of children ages seven to 12 visit c-stores at least once per month. Considering the increase of bottled water trends and the decline of juice drinks, [image-nocss] children's bottled water is an emerging segment with incredible potential, the company said.
Available in such kid-friendly flavors as Twistin' Tropical Punch, Flippin' Fruit Punch, Kickin' Green Apple and Groovin' Grape, Wild Waters' 10-oz. bottles display contemporary, fun packaging and are a great size for the younger consumer. The sports cap accommodates the active, on-the-go lifestyles of today's children.
TNT Marketing is an independent, national c-store broker based in Arlington, Texas. The company's c-storologists focus on the needs of wholesalers and retailers. They identify items that sell in c-stores, offer selling strategies and provide access to dozens of brands including General Mills, Gillette, ConAgra, Bayer, Don Miguel, Mattel, Dole, Trojan, Duracell and Playtex in categories such as automotive, confection, toys, HBC, healthy alternatives, grocery, foodservice, frozen foods and snacks.
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