EAST HANOVER, N.J. -- Mondelez International Inc. has rolled out belVita Bites Breakfast Biscuits, which join the existing belVita crunchy lineup in two flavors--chocolate and mixed berry.
"Mornings are a particularly busy time. The opportunity to enjoy a sit-down meal just isn't there these days," said Mikhail Chapnik, senior brand manager for belVita. "We are excited to offer our consumers a quick, on-the-go and nutritious breakfast choice that can be enjoyed no matter how busy their schedules. The portability and poppability of belVita Bites Breakfast Biscuits make it simple and fun to enjoy while on-the-go as part of a complete breakfast."
Each 50g serving of belVita Bites Breakfast Biscuits contains 230 calories, 20g of whole grain and 4g fiber2, and should be eaten with a serving of fruit and low-fat or non-fat dairy for a balanced breakfast. belVita Bites are available in retailers nationwide for a suggested retail price of $3.69 per box.
The belVita brand introduced its first breakfast biscuits in France more than a decade ago and is now available in more than 40 countries around the world. The crunchy biscuits contain slow-release carbs from wholesome grains to help fuel the body for four hours. They provide 18 to 20 grams of whole grains per 50 gram serving.
For those who prefer a soft texture, belVita Soft Baked Breakfast Biscuits provide 20% of the Daily Value of Fiber2 and are made with 11 grams of whole grains per 50g serving. Both varieties of crunchy and soft biscuits contain no high-fructose corn syrup, partially hydrogenated oils or artificial flavors or sweeteners.
Deerfield, Ill.-based Mondelez International is a global snack company, a world leader in chocolate, biscuits, gum, candy, coffee and powdered beverages, with billion-dollar brands such as Cadbury, Cadbury Dairy Milk and Milka chocolate, Jacobs coffee, LU, Nabisco and Oreo biscuits, Tang powdered beverages and Trident gum.
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