Each year, Technomic surveys c-store foodservice consumers to see how the leading chains are living up to their expectations. The Consumer Brand Metrics: Convenience Stores program includes scores for 22 leading convenience stores operating within the United States. The program covers the 20 largest c-store chains by number of units that offer foodservice, plus two chains chosen for their distinctive offerings (Pilot/Flying J and QuickChek). Scores indicate the percentage of consumers responding “good” or “very good” to each attribute.
Wawa, Sheetz and QuikTrip scored high across food and beverage attributes, while Kum & Go and ampm scored well for convenient location.
Food Quality
Chain | Male | Female | Overall |
Wawa | 92% | 92% | 92% |
Sheetz | 90% | 94% | 92% |
Casey's General Store | 92% | 90% | 91% |
QuikTrip | 90% | 90% | 90% |
QuickChek | 87% | 92% | 89% |
Overall Beverage Quality
Chain | Male | Female | Overall |
QuikTrip | 92% | 96% | 94% |
RaceTrac/RaceWay | 91% | 96% | 94% |
Wawa | 93% | 94% | 94% |
Sheetz | 91% | 95% | 93% |
QuickChek | 91% | 94% | 92% |
Pleasant, Friendly Service
Chain | Male | Female | Overall |
QuikTrip | 93% | 95% | 94% |
Wawa | 91% | 94% | 93% |
Sheetz | 92% | 93% | 92% |
Casey's General Store | 94% | 90% | 92% |
Holiday StationStores | 89% | 93% | 91% |
Food Taste and Flavor
Chain | Male | Female | Overall |
Wawa | 92% | 94% | 93% |
Sheetz | 92% | 94% | 93% |
Casey's General Store | 94% | 90% | 92% |
QuickChek | 87% | 91% | 89% |
QuikTrip | 88% | 89% | 89% |
Convenient Location
Chain | Male | Female | Overall |
Kum & Go | 94% | 93% | 94% |
ampm | 95% | 92% | 94% |
Pilot/Flying J | 93% | 94% | 94% |
Sheetz | 92% | 95% | 94% |
QuickChek | 93% | 95% | 94% |
CONTINUED: Defining Health & Quality
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