Latest Fuels Institute report explores interplay between regular unleaded and ethanol blend
CAPE CORAL, Fla. -- In my role as a consultant, one question retailers often ask is whether adding E85, the 85% ethanol fuel blend, as a product offering would benefit their business. This question is on many minds. The Fuels Institute’s new report Retailing E85: An Analysis of Market Performance,...
The story behind the iconic shape that came to symbolize the c-store chain's brand promise
WAWA, Pa. -- The angled, wing-shaped canopy that covers Wawa’s fuel islands is as powerful a branding tool as the price sign—if not more so. How it came to be an iconic element of the chain’s sites is a story about how design can elevate a brand. In the mid-1990s, the Wawa, Pa.-based chain was...
The chain reports on volume trends, margins, RINs, electric-vehicle charging and more
What to expect from the new administration on issues affecting the fueling industry, from regulation to taxation
Columnist Joe Petrowski offers his fuel-based proposal to pay for much-needed repairs to U.S. roads, airports and more
How market sentiment can indicate future gas-price moves