Fuels

Atlas Oil Hosts Hyundai Happening

Nearly 475 vehicles show up for $1.49 Fuel Fill Up promotion
TAYLOR, Mich. -- Atlas Oil Co. on July 1 supported automaker Hyundai by hosting its $1.49 Hyundai Fuel Fill Up event, a one-day promotion in the country's three largest cities (Los Angeles, Chicago and New York) where the general public was able to purchase gasoline at $1.49 per gallon between noon and 2:00 p.m. local time.

The Chicago event took place at the Atlas Oil-owned BP gas station in Hickory Hills, Ill., with 474 consumers taking advantage of the special fuel pricing promotion during which the station sold more than 6,500 gallons of discounted fuel.

The event [image-nocss] was supported with a major radio advertising campaign and covered by several broadcast outlets.

"We're very glad to have partnered with Atlas on this promotion," said James Trainor, national manager of product public relations for Hyundai Motor America. "We were looking for a partner with state-of-the-art facilities, impeccably trained team members, and the experience to support such an important event, and Atlas Oil Co. provided us with all three."

Hyundai recently introduced its Hyundai Assurance Gas Lock, a program that guarantees consumers a year's worth of gas at $1.49 per gallon on most Hyundai models leased or purchased between July 1 and August 31, 2009. (Click here for previous CSP Daily News coverage.)

Atlas Oil is a national fuel distributor and fuel supply management provider that meets the fuel distribution and service needs of businesses, governments and more than 375 gas stations in 19 states and Ontario, Canada. The Taylor, Mich.-based company has operational centers in Indiana, Texas and Ohio.

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