AUSTIN, Texas -- Wayne Fueling Systems and Gas Station TV (GSTV) are offering the inOvationTV media platform at no charge and with no hidden fees to gasoline retailers that purchase new Wayne Ovation2 fuel dispensers.
In addition to the program's nationwide availability and GSTV-exclusive premium content, fuel retailers can receive more than $29,000 in free technology upgrades. Included in this offer are the Wayne Connect IP-485 wireless solution providing EMV connectivity readiness, the Wayne Fusion gateway enabling cloud-based services and a media-component warranty for the life of the contract.
"Providing free accessibility to the latest technology in one package demonstrates our commitment to help fuel retailers differentiate their business, drive brand loyalty and prepare for the EMV [Europay MasterCard Visa] transition," said Cameron Nokes, product manager for the inOvationTV media program at Wayne Fueling Systems. "GSTV's premium programming and site-specific retailer promotional ads have led to significant increases in return visits, as well as customer conversion from the forecourt to the c-store. This comprehensive solution demonstrates a proven lower total cost of ownership for the fuel retailer."
And David Leider, CEO of GSTV, said, "Our collaboration with Wayne Fueling Systems bridges leading technology with a unique marketing solution that helps drive strong ROI for marketers, and providing the inOvationTV media platform free to retailers paves the way for continuous growth of the media platform nationwide."
Austin, Texas-based Wayne Fueling Systems is one of the world's largest suppliers of fuel dispensers, payment terminals, forecourt control devices, point-of-sale (POS) and other measurement and control solutions to the retail and commercial fueling industry.
Birmingham, Mich.-based Gas Station TV (GSTV), a Rockbridge Growth Equity company, is a leading video network at the pump, delivering its experience to more than 50 million monthly viewers nationwide, with exclusive content from ESPN, CNN's Headline News and Buzz Today, Bloomberg TV and AccuWeather.
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