Grand Opening: Inside Quicklee's First Truckstop

By 
Mitch Morrison, Vice President & Retail Executive Platform Director, Winsight

AVON, N.Y. -- The new Quicklee’s Travel Center in Avon, N.Y., is 19,000 square feet and occupies nearly 10 acres. It’s the chain’s first truckstop.

Photography by Larry Tetamore

The chain worked with D|Fab of Madison Heights, Mich., to design, fabricate and install custom decor unique to the Quicklee’s brand.

Chill & Fill is Quicklee’s propreitary grab-and-go foodservice offering.

The site has a Dunkin’ Donuts, and employees dressed as doughnuts for the opening of the store.

The travel center's ample seating includes leather chairs surrounding a fireplace.

A large SKU offering makes Quicklee’s a one-stop shop.

Designed to meet the growing demands of the professional driver, the site has a laundromat, four private showers and multiple restrooms.

In addition to the traditional c-store lineup of snacks and candy, Quicklee’s also stocks electronics and truck accessories.

The layout provides space specific to guests’ needs without closing them off to other features.

Free Wi-Fi is available in all areas of the store, as well as in all parking areas. This allows professional drivers parked overnight to stream movies and music.

Click here to read more about this Quicklee's site.