PHOENIX -- Circle K Stores Inc., an Alimentation Couche-Tard Inc. company, will use DemandTec Inc.'s DemandTec Price and DemandTec Promotion software to handle its operational merchandising needs.
At Circle K, and throughout the Alimentation Couche-Tard group of companies, our mission is to be the best and most convenient place to shop, and our stores are known for the value and quality we offer, said Brian Hannasch, Laval, Quebec-based Alimentation Couche-Tard's senior vice president of western North America. We have chosen DemandTec Price and DemandTec [image-nocss] Promotion to enhance operating efficiencies and to assist us in meeting our financial objectives as we continue delivering exceptional products and services to our valued customers.
Dan Fishback, president and CEO of San Carlos, Calif.-based DemandTec, said, We expect our consumer-centric merchandising and marketing software to be of substantial benefit to Circle K Stores by supporting their operational merchandising needs.
Circle K Stores operates about 2,100 convenience stores in the U.S. West, Southwest, Southeast, Midwest and Gulf Coast regions.
DemandTec customers include Advance Auto Parts, B&Q, Best Buy, Brookshire Grocery Co., Delhaize America, Duane Reade, Giant-Carlisle, Giant Eagle, H-E-B Grocery Co., Longs Drugs, Monoprix, Piggly Wiggly Carolina Co., RadioShack and Safeway.
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