Technology

Technology news affecting the convenience store industry

To address the various aspects of what one could consider a digital strategy, Donna Perkins of Calloway Oil tackles many elements one at a time.

Using Skyhook’s new foot-traffic attribution solution

BOSTON -- The media division of Verifone has selected location services company Skyhook to measure the affect of at-the-pump advertising campaigns. Using Skyhook’s new foot-traffic attribution solution, Verifone Media can measure the effectiveness of customers’ advertising using real-world consumer...

A major upgrade, tobacco inventory and two EMV strategies

Collaboration combines companies’ respective core retail competencies
Loyalty app will help tobacco company with convenience-channel marketing efforts
Card networks 'woefully mismanaged' technology rollout; FTC looking at routing practices.

Here are five technology platforms destined to reshape our retail world.

BP’s Personality Pump debuts in New York and Chicago .
Technology offers full-loop feedback, more
Bring-your-own-device apps increase speed, simplicity

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