Technology/Services

Price Chopper Launches Fuel AdvantEdge in Central N.Y.

Supermarket chain partners with Sunoco for gas discounts

SCHENECTADY, N.Y. -- Price Chopper has launched Fuel AdvantEdge, a new program in partnership with 22 local Sunoco stations that discount gasoline as a reward for grocery store purchases.

In an effort to build additional value into the Price Chopper AdvantEdge card, which offers consumers savings on groceries and general merchandise, the supermarket chain kicked off Fuel AdvantEdge in its Syracuse, Cortland, Cicero, Liverpool/Clay, Fulton and Oswego, N.Y., locations on Thursday.

Fuel AdvantEdge is an ongoing, cumulative savings/[image-nocss] reward program that gives consumers a 10-cents-per-gallon discount on gasoline purchases for every $50 of groceries purchased (20 cents per gallon on $100 purchased, 30 cents per gallon on $150 purchased and so on).

Consumers can accumulate their points and dollars spent across a 90-day timeframe and cash in on their gasoline discount for up to 20 gallons at their convenience.

"Sunoco is pleased to offer significant gasoline discounts through our partnership with Price Chopper. In Watertown, N.Y., and the Hartford, Conn., area, where the program was launched in 2006, we have customers saving 50, 60 centseven $1 or more per gallon through the Fuel AdvantEdge program," said Jeff Hassman, channel marketing manager for Philadelphia-based Sunoco Inc..

Based in Schenectady, N.Y., the Golub Corp. owns and operates more than 115 Price Chopper grocery stores in New York, Vermont, Pennsylvania, Massachusetts, Connecticut and New Hampshire.

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