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loyalty

Technology/Services

Thorntons Evolves Refreshing Rewards Loyalty Program

 Jan. 22, 2017

Retailer offers savings to all members

Technology/Services

Petro-Canada Redesigns Rewards Program

 Jan. 09, 2017

Changes allow members to earn points faster

Technology/Services

Why PDI Only Bought Part of Pinnacle

By Angel Abcede on Jan. 06, 2017

Purchase of enterprise platform speaks to core offer, officials say

Technology/Services

Chevron Launches ExtraMile Extras Rewards Program

Jan. 05, 2017

Members earn ‘Shields,’ redeemable for free food, beverages, more

Technology/Services

Excentus Expands Leadership Team

Dec. 19, 2016

Adds marketing, revenue, program development executives

Technology/Services

How One Retailer Is Tackling a Digital Strategy

By Angel Abcede on Nov. 29, 2016

To address the various aspects of what one could consider a digital strategy, Donna Perkins of Calloway Oil tackles many elements one at a time.

CSP Magazine

Opinion: Make Your Technology Affordable and Accessible

By Gray Taylor on Nov. 22, 2016

Imagine a customer going up to a gondola that triggers a smart-shelf to flash relevant information on TV screens above that customer’s head. It's coming!

Foodservice

6 Loyalty Builders to Steal From Limited-Service Restaurants

By Jill Failla on Nov. 16, 2016

Technomic research unveils six loyalty rewards women in particular want from the convenience industry’s biggest foodservice competitors.

Technology/Services

JTI Partners With Epoxy for C-Stores

Nov. 16, 2016

Loyalty app will help tobacco company with convenience-channel marketing efforts

CSP Magazine

Opinion: Have You Caught the Pokemon Go Bug?

By Mike Lawshe on Nov. 16, 2016

The challenge, as with all marketing, is to embrace the trend and create a buzz that will capture the imagination of the customers and increase your sales.

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