A New Generation of Low-Calorie Beverages?
PureCircle announced that the U. S. Food and Drug Administration has approved use of PureCircle Rebaudioside M, as a general-purpose sweetener.
Cold Fusion
For three days, 35 retailers from across the country put on their proverbial lab coats to consider the science and the data driving beverage sales today. Their scientific method started with a big picture: the economy and, perhaps more important, how consumers view it.