beer

Beverages

Newcastle Extending 'No Bollocks' Retail Program to Summer Sales

Features "simple, transparent, humorous" in-store communication, special offers

Beverages

Negra Modelo Launching First TV Spots With Bayless

Ads highlight brand's ability to pair well with variety of meal options

Folds of Honor to receive up to $1.5 million; special red, white, blue summer packaging coming

New seasonal brew features swimsuit-clad woman on label to draw attention

A 'Clink' and Budweiser's Buddy Cup Connects Drinkers on Facebook; Brewer also rolling out "Track Your Bud" TV campaign

Tecate Launches New Ad Campaign for Spanish-Speaking U.S. Consumers

Clark succeeding the ailing Mackay as CEO immediately

Deal includes sale of Piedras Negras brewery, stake in Crown to Constellation

"In a past life, he was himself" among new ad lines

This spring, Budweiser will introduce a "striking and original" new beer can--a bowtie-shaped aluminum can that mirrors Budweiser's iconic bowtie logo.

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