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Beverages

7-Eleven Now Carrying Lemon Perfect Water

 By Chuck Ulie on Feb. 12, 2024

4 flavors include Dragon Fruit Mango and new Watermelon

Beverages

Sparkling Ice Pairs with Starburst in New Zero-Sugar Beverage

 By Diane Adam on Feb. 12, 2024

Flavors inspired by the original Starburst candies

Beverages

Spiced is Coke’s First New Permanent Flavor in 3 Years

By Chuck Ulie on Feb. 09, 2024

Package options for beverage featuring raspberry taste include sleek can

Beverages

Canarchy Craft Brewery Collective Now Operates Under Monster Name

By Chuck Ulie on Feb. 05, 2024

Products include Beast Unleashed and Nasty Beast Hard Tea; change will leverage parent company’s brand equity

Beverages

Absolut Vodka & Sprite Ready-to-Drink Cocktails Launch in Europe

By Hannah Hammond on Feb. 02, 2024

Traditionally nonalcohol brands in the U.S. also grow alcohol innovations

Beverages

Retailers Share Beverage Insights on Sales, Demand, Promotions

By Rachel Gignac on Jan. 30, 2024

Survey shows c-stores expect 4.4% category growth in 2024

Beverages

Sprecher Brewing Enters Energy Category With Juvee Acquisition

By Chuck Ulie on Jan. 23, 2024

Purchase from 100 Thieves continues company’s aggressive growth strategy

Beverages

Simply Spiked Adds Limeade Flavor

By Chuck Ulie on Jan. 22, 2024

Alternative beverage developed as a tart and zesty option comes in 4 flavors

Beverages

Drizly Survey Reveals Top 5 Alcohol Beverage Trends for 2024

By Chuck Ulie on Jan. 04, 2024

Some categories building on strong momentum from prior years, others making a resurgence after lagging sales

Beverages

Spiked Flavored Wine Cocktails Coming Soon From Minute Maid

By Chuck Ulie on Jan. 02, 2024

Trio of flavors part of Coke’s ‘deliberate and disciplined experimentation in alcohol in the United States’

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