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New flavor to be introduced at colleges and university retail sites
Labor Day report suggests solid summer at the cold vault
Reformulated drink hits shelves with two-for-one promotion
New owner Big Red relaunches energy drink with softer touch
New addition extends product line to 12 varieties
The No. 3 energy drink sees sales grow 27.1%; more beverage-sales data
Pomegranate beverage maker loses bid to block sales of rival drink
Announcing finalists for CSP’s 12th annual Retailer Choice Best New Product Contest
Monster slides on distribution issues as gas prices benefit beverages overall
Beverage category has grown 6% overall as most major subcategories perform better than average