Beverages

Beverage and RTD drinks category news for the convenience- store retail industry

Beverages

PepsiCo Europe CEO Succeeds PepsiCo Inc. President Departing for Pilot Flying J

Suggests "further shift away from U.S. beverage-centric leadership"

Beverages

Icelandic Glacial Rebrands With New Logo, Bottle, Packaging Design

Unveils new tagline "source of an epic life"

Retailer survey shows most growth is related to higher prices

Flavor enhancers give on-the-go water drinkers ability to customize

Leveraging mobile, online to give consumers access to "mysterious" offers, content

Products

The E-Z Shop convenience store chain is carrying Bebida Beverage Co.'s (BeBevCo) Koma Unwind products in its 28 stores throughout eastern South Carolina.

Recipe adds lime, spices, chili pepper to traditional brew

Beverage maker enlists branding leader to expand distributor, customer base, accelerate growth

Brewmasters who created 'ZIP code' beers share them with festival-goers

Using lore of mythical creature to sell more beer this fall

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