Beverages

Beverage and RTD drinks category news for the convenience- store retail industry

Beverages

Nesquik Teams With ESPN

Nestle USA has forged a large-scale marketing partnership between its Nestle Nesquik brand and sports network ESPN.

Beverages

The Heineken Touch

New can offers distinct tactile feel, contemporary look

Drugstore chain debuts private-label beer; also launching new red wine

Updated alcohol laws will generate $343 million in wages, $72.5 million in tax revenue

Sweepstakes yields 58% gain for Xyience's energy drink at retailer

Products

And former Starbucks, Coca-Cola exec appointed to internal financial post

Updating laws on beer, wine, spirits sales would bring jobs, revenue without tax hike

"I don't want to be the governor...who puts liquor into...c-stores," Perdue says

Award follows on Nielsen research on growing purchase intent for AMP

Ky. chain stocking "relaxation drink" in 37 locations

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