Beverages

Dallas Relaxes

Ambro Relax hits area convenience stores

DALLAS -- Ambrosia Beverage Group, a growing Dallas-based company, recently launched Ambro Relax into 60 stores throughout the Dallas/Fort Worth area. Ambro Relax is a lightly carbonated relaxation supplement drink intended to help people loosen up and unwind. Strawberry-mango flavored, Ambro Relax contains herbal extracts for calming purposes and has only 40 calories with no high fructose corn syrup.

We are trying to give people a new way to relax with Ambro. Energy drinks are great if you need energy, but there are a lot of instances where you want to chill and relax, [image-nocss] said Ambrosia Beverage Group's chief financial officer Cavin Kindsvogel.

Ambrosia Beverage Group is focusing its Ambro Relax launch in the state of Texas. The relaxation drink is currently sold at convenience stores and hotels in the greater Dallas/Fort Worth Metroplex. The company is soon launching Ambro Relax into airports and spas. The product will be sold online this August.

Stores are signaling strong sales of Ambro Relax on the opening launch of the product, according to the company. I have been seeing good traffic for Ambro Relax. We've been selling cases at a fast rate, said Delores Harris, manager at a convenience store in West Ft. Worth. It appears to attract all types of people and customers are beginning to request Ambro Relax.

Ambrosia Beverage Group is gaining exposure on Facebook and Twitter by reaching out to fans with Ambro Relax give-aways. The company plans to take Ambro Relax into more parts of Texas, including Austin and Houston, and select regions of California.

Ambrosia Beverage Group, Dallas, focuses on the supply-chain management, marketing and distribution of functional beverages to store fronts, convenience stores, spa facilities and other retail and resale outlets.

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