Channel: Category Managers

Major Growth in C-Store Sales for Beer Subsegments

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The double-digit growth of craft and import beer case sales in convenience stores is admirable, but it's alcohol cider that made a real splash in 2014, growing 125%, according to IRI data, while the beer category as a whole was flat.

52 weeks ending Jan. 4, 2015

Category/SegmentDollar sales percent change from a year agoCase sales percent change from a year ago
Craft beer26.6%23.4%
Cider123.4%125.3%
Domestic malt liquor2.8%0.3%
Domestic premium beer-0.1%-0.7%
Domestic sub-premium beer-3.0%-3.8%
Domestic super premium beer11.3%8.8%
Import beer13.3%10.9%
Non-alcohol beer1.7%-0.6%
Progressive adult beverages3.2%2.7%
Total beer3.1%0.7%
   
Total wine7.2%5.7%
Spirits14.2%16.0%
Coolers6.6%8.2%

Source: IRI Infoscan

Source: 
IRI
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Bagel Sales Fall Off in 2014

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Unit sales of bagels in convenience stores fell 10.4% in 2014, according to IRI data. While the subcategory is led by private-label products, that's also where the steepest decline occurred, down 10.6% for the year.
Best-Selling Bagels/Bialys in Convenience Stores

52 weeks ending Dec. 28, 2014

BrandDollar salesPCYA*Unit salesPCYA*
Private label$7,340,098-10.33%4,281,188-10.55%
Zeppys$236,228-5.79%79,191-5.60%
Thomas$180,8773.44%38,7272.82%
Franz$173,61610.97%44,95812.27%
Malibu Farms$141,410-19.78%56,885-19.78%
TOTAL$8,408,752-9.32%4,624,137-10.36%

*Percent change from a year ago

Source: 
IRI
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