WESTBOROUGH, Mass. -- Just in time for National Pizza Day on Feb. 9, Cumberland Farms got the deep dish on consumers’ pie preferences. "We know how serious people are about pizza, so in honor of National Pizza Day, we thought it would be fun to see how they enjoy it," said David Heilbronner, director of brand strategy and advertising for Cumberland Farms.
The Westborough, Mass.-based convenience-store chain asked hard-hitting questions such as, “Does hot pineapple belong on pizza?” And, "Cold pizza, yay or nay?”
Read on to find out the answers to these and other cheesy conundrums …