Marketing Strategies

Convenience store marketing strategy ideas & news

No plans yet for much-buzzed-about flavor mashup to come to United States

PLANO , Texas -- Although they are not available in the United States, Pepsi-flavored Cheetos are causing a stir on social media. The snacks, which hit shelves in Japan last month, will be sold there only for a limited time, Frito-Lay spokesperson Jeff Dahncke told USA Today . For the moment, at...

Corrigan Oil Converting 17 Sites to BP; Deal expands brand's presence in eastern Michigan

BRIGHTON, Mich. -- In a move that expands the brands relationship with a Michigan company and increases its footprint there, BP said that it is adding 17 more branded sites in the Flint-Saginaw-Bay City, Mich., area in a deal with Corrigan Oil Co, Brighton, Mich. As reported in a Raymond James/ CSP...

Retailer adding solar power systems for two locations, with more sites in works

FENTON, Mo. -- Gasoline and convenience retailer U-Gas, recently signed a contract with Syndicated Solar, a Denver-based provider of commercial and residential solar power systems, to add solar panel systems to two of the chain's 20 locations. Plans are in the works for additional solar power...

Offering customers lower gas prices through World Rewards, powered by KickBack
Agreed-upon dismissal fails to survive 120-day reconsideration period
'Menuing Craveability'--Technomic shows relationship between what customers want, loyalty.
Most users who search for these services make purchase, says Mobile Path-to-Purchase Study
Smartphone usage driving shift to more seamless, personal interactions, says First Data
Report shows program participation down 34% from 2006
D.C. c-store FoBoGro seeing success with new breed of rewards program