LA PORTE, Ind. — American Licorice Co. has launched a seasonal lineup from Sour Punch and Red Vines in time for Halloween.
From the Sour Punch family, candy fans can enjoy all-new Sour Punch Twists, Spooky Straws, Mummy Mix and Bats and Pumpkins. Candy flavors include Bone-Chilling Berry, Oozing Orange, Spooky Strawberry, Mortal Melon and Mummy Melon.
New offerings from Red Vines include Candy Corn Twists and Ghoulish Grape Ropes. And in the better-for-you candy category, Torie + Howard offers a spooky twist to its organic Chewie Fruities with Lemon & Raspberry, Pomegranate & Nectarine, Blood Orange & Honey, Sour Berry, Sour Cherry and Sour Apple.
Finally, the new Bewitching Box is a Halloween starter kit containing the full seasonal offerings from Red Vines and Sour Punch, with the bonus of a box of popcorn, a selection of Cow Tales and a Fandango movie pass.
For a more interactive Halloween holiday celebration, American Licorice Co. has also launched a website for the season, offering family-friendly recipe ideas that include Red Vines Pumpkin Cookies, Sour Punch Candy Apples, Monster Popcorn Balls, Mummy Truffles, Sour Punch Witches Brew, a Halloween Grape mocktail and a Sour Punch Haunted House. A seasonal Spotify playlist and spooky social media filters are also included for Halloween fans to bring celebrations to social media and share their culinary creations online.
“This Halloween season, we have expanded ways for fans to celebrate with delicious new offerings and an interactive website that includes fall festivities enjoyed equally well from the comfort of home or with your friends in the neighborhood,” says Kristi Shafer, vice president of marketing for American Licorice Co., La Porte, Ind.
New and seasonal-themed candy offerings to celebrate the Halloween season include:
- Red Vines Candy Corn Twists: These chewy licorice twists are fat-free, low sodium, Kosher and Halal-certified. The suggested retail price for 4-ounce trays of Red Vines Candy Corn Twists is $1.99 per single-unit and $14.99 for a nine-pack.
- American Licorice Company Bewitching Box: With a suggested price of $14.99, each box (pictured above) includes a 4-ounce Red Vines Candy Corn Twists Tray, a 3.7-ounce Sour Punch Spooky Straws Tray, a 5-ounce Red Vines Original Tray, two 0.5-ounce Sour Punch Bats & Pumpkins Pouches, two 0.5-ounce Sour Punch ZomBeanz Pouches, one bag of popcorn, one Brownie Cow Tale, one Caramel Apple Cow Tale and an access card for a complimentary Fandango movie. Available only online at shop.americanlicorice.com.
- Sour Punch Spooky Straws: Available in Apple, Grape and Tangerine, Spooky Straws are low fat, low sodium and Kosher and Halal certified. SRP: $1.99/single-unit, $14.99/12-pack.
- Sour Punch Mummy Mix: Sour Punch Mummy Mix includes Bats & Pumpkins and ZomBeanz in ScareSize pouches and individually wrapped Halloween twists in a 46-ounce bag. The mix includes an assortment of fruity candy flavors: Bone-Chilling Berry, Oozing Orange, Spooky Strawberry, Mortal Melon and Mummy Melon. SRP: $6.49/single-unit.
- Sour Punch Halloween Twists: Sour Punch Twists are offered in three flavors: Monster Melon, Bone-Chilling Berry and Oozing Orange. The candies are low fat, low sodium, Halal and Kosher certified. Each 20-ounce bag contains about 100 individually wrapped candy twists. SRP: $3.99/single-unit, $44.99/12-pack.
- Sour Punch Bats & Pumpkins: Available in Bone-Chilling Berry and Oozing Orange sour flavors, Sour Punch candy is low in fat and sodium. Each 25-ounce bag contains about 50 Scare Size pouches. SRP: $6.99.
- Red Vines Ghoulish Grape Ropes:Available only online for a limited time only in 14-ounce bags, Red Vines Halloween Ghoulish Grape Ropes are a fat-free, low sodium, Kosher & Halal certified candy. SRP: $3.49.
- Torie & Howard Halloween Organic Chewie Fruities: This seasonal mix includes Chewie Fruities in several flavors: Meyer Lemon & Raspberry, Pomegranate & Nectarine, Blood Orange & Honey, Sour Berry, Sour Cherry and Sour Apple. SRP: $7.99 per 8.46-ounce bag with 20-count snack packs.
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