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loyalty

Technology/Services

Digital Ranking Profile: Murphy USA (June 2019)

 By Jackson Lewis on Jul. 02, 2019

New rewards app improves chain’s standing

Technology/Services

Cumberland Farms Rolls Out Loyalty and Payment App

 By Jackson Lewis on Jul. 01, 2019

Includes launch of coffee ‘Cup-Scription’ program

Technology/Services

Ins and Outs of Car-Wash Memberships

By Samantha Oller on Jul. 01, 2019

Programs deliver traffic but require a goal and strategy for success

Technology/Services

PDI Study Finds Loyalty Crucial to Store Visits

By Jackson Lewis on Jun. 25, 2019

Survey of thousands of consumers provides insights into the effectiveness of c-store rewards programs

Technology/Services

FriendShip Sees Increase in Loyalty Transactions

By Jackson Lewis on Jun. 20, 2019

Stores see boost in loyalty transactions compared to total

Technology/Services

Liquid Barcodes Brings Its Loyalty Platform to the U.S.

By Greg Lindenberg on Jun. 11, 2019

Customer engagement solution uses gamification approach

Technology/Services

InComm Acquires Hallmark’s Employee Engagement Division

By Jackson Lewis on Jun. 04, 2019

Purchase includes physical and digital gift-card incentive programs

Company News

Parker’s Setting Up Shop in Charleston, S.C., and Beyond

By Greg Lindenberg on May 16, 2019

Retailer investing $50 million in new market, with plans for additional coastal growth

Fuels

Yesway Offers Free Fuel for a Year

By Samantha Oller on May 16, 2019

Super-Swipes promotion rewards loyalty program members with prizes and fuel discounts

Company News

Murphy Touts Loyalty Findings

By Angel Abcede on May 06, 2019

Nearly 20% of chain’s tobacco customers don’t buy fuel, officials reveal

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