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loyalty

General Merchandise/HBC

Shoppers Less Keen on CPG ‘Must-Haves’

 Jun. 25, 2015

Major brand categories seeing loyalty decline; store brands backsliding

Technology/Services

‘Preference Engine’ Goes Beyond Coupons

 By Angel Abcede on Jun. 23, 2015

Catalina uses shopper-history database, omnichannel touch points to deliver deals

Company News

Stripes Hosting NASCAR Celebrations

Jun. 22, 2015

Also hosting neighborhood, summer events

Company News

Tips for C-Stores to 'Leverage Their Locale' (Infographic)

Jun. 17, 2015

General Mills survey looks at differences among urban, suburban, rural convenience stores

Technology/Services

Marathon Continues to Expand Drop Tank Rollout

Jun. 16, 2015

Full deployment of loyalty program to be completed by end of year

Technology/Services

Exxon, Safeway End Gas Rewards Partnership

By Greg Lindenberg on Jun. 12, 2015

Program evaluation prompts "mutual" decision to discontinue

Technology/Services

Chevron Launches Xponent Prepaid Rewards Program

Jun. 10, 2015

Offers 5 cents per gallon on every fuel purchase at Chevron, Texaco gas stations

Technology/Services

ExxonMobil Partners With Uber

Jun. 09, 2015

Fleet card offers fuel discounts to drivers

Technology/Services

Card-Linked Offers Bring Consumers CLOser to Rewards

May 29, 2015

Platform lets consumers earn fuel discounts from multiple merchants in single program

Technology/Services

BP Launches Simpler Driver Rewards Loyalty Program

May 26, 2015

Features three card options for motorists

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