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Kwik Trip Partners With Milwaukee Brewers on Ticket Deal

Points earned via convenience store chain’s loyalty program can be redeemed to see a game; another promotion offers free chicken for life
Kwik Trip convenience stores partner with Milwaukee Brewers on ticket promotion
Images courtesy of Kwik Trip

Kwik Trip and the Milwaukee Brewers are partnering on a ticket deal for the 2024 Major League Baseball season.

The La Crosse, Wisconsin-based convenience-store chain on March 1 launched its Kwik Trip to the Ballpark promotion.

This season, every time a customer makes a purchase with the Kwik Rewards loyalty program, they’ll earn points that can be redeemed for Brewers tickets.

This is the first time Kwik Trip has partnered with a professional sports team, Kwik Trip spokesperson Ben Leibl told CSP.

“This is completely separate from and on top of your traditional visits earned within the Kwik Rewards app,” Kwik Trip said on its website. “These points are special to the Brewers and can only be redeemed for Milwaukee Brewers tickets.”

  • Kwik Trip is No. 11 on CSP’s 2023 Top 202 ranking of convenience store chains by store count.

Mark Meisner, Kwik Trip vice president of marketing, told CSP, “Kwik Trip is excited to partner with the Milwaukee Brewers this season, rewarding fans with Brewers tickets for shopping and refueling at Kwik Trip. We look forward to collaborating with the Brewers to provide fans more opportunities to get to the ballpark and cheer on the Crew.”

Customers earn one point for every whole dollar spent (before taxes) with Kwik Rewards.

Once a customer earns 200 points, he or she can redeem the points for a Brewers ticket voucher code, which can be entered at brewers.com/kwiktrip to select a game and seat.

Points can be earned between March 1 and Aug. 31 and must be redeemed by Sept. 29.

Free Chicken for Life

In another promotion, Kwik Trip, which sold nearly 27 million chicken tenders in 2023, is offering free fried chicken for life to one person.

In the promotion, which started Feb. 27, any fried chicken purchase at all Kwik Trip and Kwik Star convenience stores gets customers entered into a drawing where they could win one free eight-piece fried chicken meal per week for life.

Any fried chicken purchase made using Kwik Rewards between Feb. 27 and April 8 qualifies for the contest.

The winner gets the fried chicken meal once per week for 50 years, Kwik Trip said.

The approximate retail value is $35,976.

Kwik Trip, with about 800 locations, is one of the biggest independently held c-store chains in the country. It serves customers in Illinois, Iowa, Michigan, Minnesota, South Dakota, and Wisconsin. It produces more than 80% of the products sold in its stores, supplied by its own bakery, commissary, dairy and distribution center.

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