After years of claims that hydrogen fuel-cell technology was about to debut—only to be delayed—it appears we now have a firm date: 2015. That’s when Toyota, Honda and Hyundai plan to introduce hydrogen fuel-cell electric vehicles (FCEV) to the mass market, and California hopes to open the first network of about 37 hydrogen-fueling stations in the country. The hard part? Getting those fueling stations open.
Plunge in oil prices sets the stage for record margins and boost in in-store sales. Also In This Issue: Profitability skyrockets for top performers! Other channels seek to redefine convenience! The economy enters a new stage. The growing health-and-wellness trend. Fuel demand; oil's slide; multicultural momentum; and data, data, data!