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Biography

Mitch Morrison

Vice President of Retailer Relations...

 Contact Mitch

Mitch Morrison is vice president of retailer relations at Winsight. Reach him at mmorrison@winsightmedia.com.

Articles by
Mitch Morrison

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Company News

Richards Leaves Mark on Thorntons

With Simon Richards’ exit, BP names new leadership team to continue momentum

Company News

BP Names New Leader to Head Up Thorntons

Vice president of convenience for the Americas to succeed Simon Richards

Technology/Services

KT Redefines ‘Trips’

Retailer finds new opportunities in delivery and loyalty

Fuels

Preparing for an All-Electric Vehicle Fleet

How quickly will moves by government and automakers force retailers’ hand?

Company News

A New President and Congress

Liberal-leaning, perhaps, but plenty of room to benefit

Mergers & Acquisitions

Murphy USA and QuickChek: A Match for the Ages

Why marriage brokers should love the high-profile c-store partnership announced this week

Mergers & Acquisitions

Analysis: Murphy USA’s Latest Deal Represents a Huge Pivot

With QuickChek purchase, public company will need to show the patience to embrace foodservice

Company News

Could Self-Serve Be History?

What will the ‘new normal’ look like in c-stores?

Company News

Cenex Embracing Neighborhood Stores

Marketing effort will underscore local qualities of branded network

Company News

Are You Right When You’re Wrong?

Lessons from Sears, Toys R Us and retail businesses operating on a ventilator

Company News

On the Record: Joe Sheetz

The retail CEO on why store traffic is flat and why he’d never make it on 'American Idol'

Regulation & Legislation

SIGMA’s Election Strategy

Which candidates did the largest fuel-marketing organization back financially in the midterm elections?

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