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Spot features 20 men with skills that make them "legendary"
Rolling out 16-ounce three-pack format designed with permanent UCL creative
Investing $10 million to amplify message, increase awareness, encourage participation
Teles promises to challenge the status quo, make bold moves
CSP presents its 2014 Beverage Report to assess the past year of the major subcategories and where they might go in convenience stores in the future.
Size outpacing all others in convenience store channel, importer says
Outlines retail promotions, product partners to drive sales
POS displays feature responsible consumption promotion during holiday season
Super Bowl promotion features Heineken, Dos Equis, Newcastle, Strongbow, Tecate
Brand partners with Taxi Magic to encourage safe travel