Rutter’s coffee program is designed to allow shoppers to customize their coffee the way they like it. “We do this with seven different freshly brewed blends, eight creamers, 12 syrups, six sweeteners including stevia, four of Rutter’s very own dairy-produced products and several toppers,” says Chad White, foodservice category manager for the York, Pa.-based company.

“We’re always working to keep our program fresh and unique with rotating LTOs on our creamer, coffee, syrups and cappuccino. Our goal is to leave the customer asking ‘Why go anywhere else?’ ”

Coffees include hazelnut, Euro dark roast and 100% Columbian; creamer flavors rotate and can feature Reese’s peanut butter, caramel macchiato and Irish cream.