Satisfy Consumer Taste Preferences With Bold and Trending Flavors

Ruiz Foodservice

Bold and exciting flavors are popular among consumers. Curious customers are looking to try new or trending foods, and a lot of them are enjoying what they have been discovering. Many Mexican dishes, for instance, are popular examples of foods that offer the bold and unique flavors that consumers crave. Offering flavorful menu items that appeal to consumer taste preferences is a good opportunity for convenience stores to increase traffic and boost sales

Consumer preference for unique ingredients and flavor

When it comes to what types of new flavors and foods consumers are willing to try, Technomic’s recent Flavor Consumer Trend Report states that 62% of consumers will try a flavor they have never had before, 47% will try a flavor that is not commonly available at most foodservice locations and 38% will try a regional or local flavor.

According to the report, 47% of consumers are looking for something different, while 46% enjoy discovering new flavors. And consumers are also likely to experiment with flavors found in foods at convenience stores. Technomic’s Flavor Consumer Trend Report states that 36% of consumers are likely or extremely likely to try new flavors from convenience store prepared foods areas.

Additionally, the Technomic Flavor Consumer Trend Report states that 62% of consumers like trying new flavors of food from time to time, with 60% of consumers saying they are likely to try a new or unique flavor for dinner and 50% for a snack. So what does this mean for c-store foodservice? Retailers should add bold, exciting flavors to the lineup.

Mexican foods offer flavors that appeal to consumers

Mexican foods are popular among consumers as they contain flavors that are craveable and appealing.

According to Technomic’s Flavor Consumer Trend Report, the most craveable flavor for consumers is cheesy at 60%, followed by sweet at 59%, savory at 58% and spicy at 55%. The top appealing/extremely appealing flavors are savory at 62%, sweet at 52% and spicy at 48%.

Ruiz Foodservice offers what consumers crave

Ruiz Foodservice is a go-to partner for c-stores looking to offer bold flavored menu items that consumers enjoy. Products from the company—such as El Monterey® and Tornados®—are consumer favorite brands that they are familiar with. They are also ideal hot grab-and-go meals or snacks that can be enjoyed any time of the day—perfect for customers on-the-go.

Here are some of Ruiz Foodservice’s best-selling Mexican-inspired choices that can be served from warming display cases, warming trays, or roller grills.


Spicy Queso Beef Tornados®Made with spicy, melty queso and seasoned ground beef inside of a zesty, crispy shell.

Cheesy Pepper Jack Tornados®Crafted with jack cheese and jalapeños, and a crispy, seasoned shell.


El Monterey® Beef & Cheese Empanadas—The flaky, handmade shell is filled with classic seasoned beef and melty Monterey jack cheese with zesty peppers.

Mini Tacos:

El Monterey® Mini Tacos—The crispy, seasoned shell is filled with savory, taco-seasoned ground beef.


El Monterey® Cheesy Pepperoni Panadas—Hand folded and crafted with savory marinara sauce, real melty cheese, flavorful Italian-style seasonings, zesty pepperoni and a deliciously flaky crust.

For more information about Ruiz Foodservice and how to add bold flavors to c-store foodservice offerings, visit

This post is sponsored by Ruiz Foodservice


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