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Humor from Mountain Dew, a message from Modelo, that epic Bud Light battle and more

From light store traffic to a ready-to-drink revolt, it was a dramatic year in the cold vault

Brewers embrace 'lifestyle' segment in effort to grow sales

Brewer offers updates of key marketing campaigns and new incubator division

Sparkling water, better beers and too much of a good thing

Four-year project includes move into nonalcohol production

What’s growing, slowing and getting a reboot in the year to come

Which brands hit the mark and which fumbled? Plus, our choice for 'Beverage Ad of the Game'

Aims to introduce old standby to a new generation of consumers

Settlement with SABMiller also preserves ability of craft brewers to compete, says Justice Department