beer

Beverages

Truth in Beer Advertising From Newcastle Brown Ale

Launches No Bollocks 2013 campaign to promote new 14.9-oz. can, "sell more beer"

Beverages

Bud Light Lime Introduces Straw-Ber-Rita

Bud Light Lime Straw-Ber-Rita, an 8% alcohol by volume (ABV) flavored malt beverage, blends Bud Light Lime with the taste of a strawberry margarita.

Volume, sales "significantly outpaced" overall market in 2012, says Brewers Association

Beer companies, Justice Department seeking still more time to resolve anti-trust issues

For 2013, will offer new creative campaigns for all brands

Companies honored in several categories for service to member retailers

UEFA Champions League sponsorship app drives traffic to retail, on-premise accounts

Claims about watered-down beer "completely false," brewer says

Heineken has announced the U.S. debut of its premium "Star Bottle" packaging for Heineken and Heineken Light.

Retailer's "convenience restaurant" is proof that model can work in Pennsylvania

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