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loyalty

Technology/Services

CITGO Claims Success With Visa Rewards Offer

 By Carole Donoghue on Aug. 02, 2012

At halfway point, not all marketers wowed by summer program

Technology/Services

Wayne, Gilbarco Veeder Root Integrate Isis 'SmartTap' Mobile App

 Jul. 31, 2012

Payment option lets consumers pay, present loyalty cards, redeem offers with phones at pump

Technology/Services

Shell Expands Excentus Rewards Program to Markets Nationwide

Jul. 11, 2012

Also, consumers can save on gas by redeeming SavingStar electronic grocery coupons

Technology/Services

Ultramar Unveils Gift Card Program

Jul. 05, 2012

Fanbox program delivers customized offers to members

Technology/Services

Decoupled Debit Debuting for the Mobile Wallet

Jul. 02, 2012

National Payment Card Association receives mobile payment technology patent

General Merchandise/HBC

Spanish-Language Usage Equals Higher C-Store Shopping Frequency

Jun. 27, 2012

10% of Hispanics select convenience store because Spanish-speaking employee available

Technology/Services

Shell Expands Fuel Rewards Network to Nashville

Jun. 22, 2012

Brings Excentus cents-per-gallon loyalty program to new market

Company News

Midwest Loyalty

Jun. 21, 2012

Shell spreads its rewards reach to include Chicago-area supermarket chain

Fuels

Costco, Kroger Top Favorite Fill-Up Poll

Jun. 13, 2012

Costco and Kroger are consumers' favorite places to fill their gas tanks, according to a new consumer study by Market Force Information.

Technology/Services

Upfront on Feedback

Jun. 06, 2012

RaceTrac using Mindshare feedback software to listen to customers

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