YORK, Pa. -- The terms "fresh" and "local" don’t seem to be mere labels to Rutter’s. Earlier this year, the retailer added a fresh and local category manager. In the past few months, the convenience-store chain expanded its menu to include pork belly, cage-free eggs and 25 varieties of seafood, including a hand-shucked fried clam. Now, the retailer has added fresh produce in its grab-and-go cases and foodservice offerings.
“Rutter’s has an agricultural, dairy and food service history spanning several hundred years in the central Pennsylvania community and with our fresh and local focus, we are supporting businesses throughout the mid-Atlantic region while offering our customers healthy, economically sustainable products,” said Ryan Krebs, director of foodservice for the York, Pa.-based company. “Rutter’s operating footprint is one of the most agriculturally rich states in the country, so it’s rewarding to fulfill my commitment to offering restaurant quality, fresh food in our convenience stores by partnering with local farmers and food producers.”
Check out how Rutter’s is freshening up its offerings with fresh produce. ...
Beginning Aug. 6, Rutter’s added fresh watermelon, blueberries and heirloom cherry tomatoes to grab-and-go cases in the center of each store. For easy snacking, customers can purchase the items in ready-to-eat packaging.
Whole sweet corn and yellow and green squash are also available in the cases to complement made-at-home meals. The new additions bring the company to a total of 55 local food partners. Rutter’s plans to rotate the fresh produce seasonally.
Rutter’s foodservice team now prepares items with Pennsylvania-grown sweet onions, green peppers and mushrooms. When ordering via kiosk, customers can look for the c-stores local icon to customize with homegrown ingredients.
With 71 locations in Pennsylvania and West Virginia, Rutter's is No. 96 in CSP's 2018 Top 202 ranking of c-stores by number of company-owned retail outlets. The chain won the CSP/Intouch Insight Mystery Shop study for a second straight year.
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