Convenience retailer Wawa’s newest location in Henrico, Virginia, features the chain's first next-generation store design.
The new design includes an all-new exterior with a defined centered entry point, V-shaped column and a cantilever roof canopy. Inside, there are modern materials with a raised ceiling and large windows. The interior showcases Wawa’s food and beverage offers and provide enhanced interior space for customers and associates.
“This new design is the next important step in our continued store evolution journey," said Michelle Walsh, director of new store design. “It reflects our current ‘best thinking’ for design and efficiency, showcasing our expanding off-premise offers, built-to-order beverages and pizza. We will always continue to evolve and enhance our interior and exterior design to create better experiences for our customers and associates, while providing the welcoming experience we are known for that remains our key to success.”
Wawa revealed the new store and design concepts at the location's grand opening ceremony, where Wawa also presented the Virginia Local Hero Award to 25 non-profit organizations to kick off the statewide distribution of $25,000 to local everyday heroes serving their communities through non-profit organizations.
The first 100 customers also received a limited-edition Wawa t-shirt, and the store offered all customers free coffee from Sept. 21-24.
“We opened our first Wawa store in Virginia in 1998, and we are thrilled to dedicate this celebration to our 25th anniversary and our continued commitment to Fulfilling Lives in the Commonwealth of Virginia with a new design and event to honor everyday heroes,” said Kim Dowgielewicz, director of store operations. “It’s exciting to not only look back on the great moments and milestones we’ve marked through the years, but with this new store design to look ahead at how we continue to evolve and change to meet customers’ needs and provide the best experience possible. We are so grateful to our associates, customers and community for your years of support and are proud to give back to our charity partners in honor of this milestone celebration.”
- Wawa is No. 9 on CSP’s 2023 Top 202 ranking of convenience-store chains by store count.
Wawa has about 1,000 stores primarily in Pennsylvania, Delaware, New Jersey, Maryland, Virginia, Florida and Washington, D.C.
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